Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...

Retargeting, or remarketing, is the creation of marketing and advertising campaigns designed to hook prior visitors who leave ...

Marketeers use generation effects to bolster the memorability of ads. But what if its effects are laboratory illusions? And ...

Instead, the group’s “Stop Weight Bias Image Gallery,” a year in the making, contains nearly 1,000 photos and videos that ...

What the World Needs Now Is Love” features heavily in the effort that extends Amazon's focus on music around the holidays.

Not to be confused with the theme park attraction Disney's Hollywood Studios. Eisner, Disney's then-chief, intended Hollywood Pictures to be a full-fledged studio, like Touchstone, but in its later ...

Are you a print subscriber? Activate your account. By Ad Age Studio 30 - 1 day 13 hours ago By Ad Age Staff - 1 day 15 hours ago By Ad Age and Creativity Staff - 1 day 17 hours ago 1 day 19 hours ...

We've rounded up the best cameras for photos and videos. Research ahead of Black Friday and use one this month to capture the Northern Lights or the Taurid meteor shower. The best cameras are a ...