Below, take a look at Ad Age’s Top 5 sports marketing ideas for the month.

After the Washington Redskins rebranded due to pressure, the family of the chief depicted in the original logo want his image ...

The Maple Leafs unveiled their new helmet partner that really puts the "o" in Toronto. The franchise's helmets will now feature an ad-space for the sandwich cookie brand, OREO, the team confirmed on ...

Farmer is out of the lineup for Wednesday's game against the Angels.

Pickup basketball was a big deal at a facility that’s scheduled to be demolished soon. The games were intense, the trash talk was plentiful and the guest list was tough to crack.

The red-haired singer was born in Quebec, about thirty kilometres from Montreal, under the name Marie-Hélène Gauthier. In ...

You’ve probably been referring to the University of Utah ’s tribal logo incorrectly. Most fans call the popular symbol ...

Easton Cowan welcomes the challenges of trying to make the Leafs because he’s been hardened by the sprawling farm where he ...

The PWHL released their new logos this week. The responses were mostly positive, but for those fans who were not, looking at ...

Caitlin Clark has only been playing in Indiana for a few months, but she has certainly made an impression — even in the corn ...

The Toronto Maple Leafs have announced cookie brand Oreo as the team's helmet sponsor for the upcoming NHL season. The new helmet will debut Sunday when Toronto opens its 2024-25 pre-season against ...

The University of Arkansas, in coordination with Learfield’s Razorback Sports Properties, is proud to announce a landmark sponsorship extension with Tyson Foods and Walmart.