Consumers are wary of AI-generated ads, finding them inauthentic. Learn why blending AI with a human touch is key for retail marketing success.

Whether you're looking to build a simple contact form or a complex AI tool like a custom ad copy generator, VectorShift ...

Some ad agencies are trying to move to new compensation models that focus on the scope of work they perform, not the hours it ...

The growing adoption of AI in the digital ad market should help this social media giant deliver robust earnings growth and stock upside over the next three years.

and move beyond traditional targeting to deliver more relevant ads in a privacy-friendly manner across the full range of the ...

Scott Brennen and his team at NYU's Center on Technology Policy tested reactions to AI disclosures as well as state ...

This end-to-end solution, designed to manage creative assets in advertising campaigns, allows companies to automatically create, activate, measure and optimise their ads at scale using generative AI– ...

Add fashion model to the list of jobs threatened by the rise of artificial intelligence, as labels rush to employ the ...

AI has the potential to automate point tasks in the existing ad management chain and even to transform the entire way media ...

“We recreated it by combining human ingenuity and human creativity with artificial intelligence tools to deliver the ...

Under its ‘Apple Intelligence’ campaign, the work was created in collaboration with Emmy Award-winning director David Shane.

Brett Jones, founder of Semper Ads, has formed an exclusive partnership with BriefLogic AI. Jones discusses this and other ...